01Introduction

Founder, strategist, and accidental performer.

I've spent the last decade building technology for people who need it most—seniors struggling with smartphones, kids breathing diesel fumes on school buses, mid-market executives drowning in AI hype. The thread that connects everything I've done is a simple belief: technology should help people live healthier, happier, more fulfilling lives. Everything else is just noise.

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02Journey

The Unlikely Path

My career started on stage, not in a boardroom. I spent seven years in musical theatre, TV, and film—singing, acting, dancing, the whole thing. People are usually surprised when I mention it, but that background is the single most useful thing I carry into every client room. Executive presence, the ability to read an audience, knowing how to tell a story that actually lands—none of that came from a business school. It came from performing eight shows a week and learning, the hard way, that if you lose the audience in the first thirty seconds, you never get them back.

When I left performing, I threw myself into startups. The first one helped seniors learn to use technology—real people, real problems, the kind of work where you could see the impact in someone's face when they finally video-called their grandkids. The second was electric school buses, a mission that combined clean transportation with the most underserved riders in America: kids.

The common thread was always the same: technology serving people who were underserved or overwhelmed. That thread led me to where I am now.

03What I Do Now

Cadre AI & the Human Side of Transformation

Today I'm the founder of Cadre AI, an AI consulting firm for mid-market companies—the $50M to $500M businesses that are too big to ignore AI and too lean to waste money on the wrong bet. Most AI consultants focus on the technology. I focus on the organizational 95%—the strategy, the people, the change management that determines whether a transformation actually sticks.

In our first year we generated over $3M in revenue serving 30+ clients across four core areas: AI strategy and transformation roadmaps, Command Center builds (custom AI workspaces that teams actually use), process automation, and training & enablement. The work speaks for itself—one client saw 30% year-over-year growth and a 64% improvement in lead quality after working with us.

But here's the thing I'm most proud of: I'm not just an advisor. I build with the tools I recommend. n8n automations, Claude Skills architecture, MCP integrations—I've shipped all of it. When I sit across from a CTO and say “this will work,” it's because I've built it myself first.

$3M+

Revenue, Year 1

30+

Clients served

64%

Lead quality lift

04Behind the Work

The Person Behind the Strategy

I should be honest about something: I'm a recovering perfectionist. For years I held everything to an impossibly high standard, and it cost me—missed deadlines, burned-out teams, and projects that were 95% done but never shipped. The biggest lesson I've learned as a founder is that 80% delivered beats 100% delayed. I still have to remind myself of that almost daily. Progress over perfection.

I'm also a chronic overcommitter. I see problems and I want to solve all of them. I'm learning to say no—slowly, imperfectly, but learning. If you work with me, you'll notice I think in systems. I'll connect dots you didn't know were related and think several steps ahead. It's my superpower and my biggest liability, because it means I sometimes see ten paths when the team just needs one.

Outside of work, I go deep on neuroscience and behavioral economics—I'm fascinated by why people make the decisions they do and how systems can be designed to nudge better outcomes. I'm building a game in my spare time (a creative outlet that satisfies the builder in me who wants to ship something purely for fun). And I still play music, though these days it's more for my own sanity than anyone else's entertainment.

Let's Work Together

Whether you're navigating AI transformation, need a strategy partner, or just want to swap notes on neuroscience and game design—I'd love to hear from you.

Get in Touch